Hebrew SeniorLife created the word ReAge to reflect the breadth and depth of services we offer: providing world-class health care; building innovative senior communities; funding groundbreaking research; and teaching future generations of geriatricians.
ReAge, a combination of “redefine” and “aging,” means to question everything about the aging process. Through ReAging, we are challenging conventions in order to create and implement new standard-of-care approaches that will positively impact the lives of older adults.
As a member of the Hebrew SeniorLife marketing communications team, Bill Burgey is responsible for leading marketing initiatives for Hebrew Rehabilitation Center. He takes great pride in working with staff at all levels of the organization to achieve desired results.
He is responsible for the recent launch of Hebrew Rehabilitation Center’s long-term care lead generation campaign and works on projects to strengthen branding ties between HSL and its health care services. Bill works with the marketing teams at Boston area hospitals to develop strategic communications plans around partnerships and is a member of the HSL Brand Steering Committee.
Bill graduated from Worcester State College and received a MS in Advertising from Boston University. He has more than 20 years of marketing experience in health care.